Unable to run C++ kafka-serdes-avro-console-producer

Error Detail
/libserdes/examples/kafka-serdes-avro-console-producer.cpp:331: undefined reference to RdKafka::Producer::create(RdKafka::Conf const*, std::string&)' /remote/vgrnd104/rachana/081222/libserdes/examples/kafka-serdes-avro-console-producer.cpp:363: undefined reference to RdKafka::err2str(RdKafka::ErrorCode)’
collect2: error: ld returned 1 exit status
make: *** [kafka-serdes-avro-console-producer] Error 1

Make Detail
/libserdes/examples % make kafka-serdes-avro-console-producer
g++ -g -O2 -fPIC -Wall -Wsign-compare -Wfloat-equal -Wpointer-arith -Wcast-align -I…/src -Wno-non-virtual-dtor --std=c++11 -I…/src -I…/src-cpp -D_GLIBCXX_USE_CXX11_ABI=0 -I…/output/include …/output/lib/libserdes.a …/output/lib/libserdes++.a …/output/lib/librdkafka++.a kafka-serdes-avro-console-producer.cpp
-o kafka-serdes-avro-console-producer …/output/lib/libserdes++.a …/output/lib/librdkafka++.a …/output/lib/libserdes.a -L…/output/lib -lrt -lpthread -lcurl -ljansson -lavrocpp -lavro -lrdkafka++ -lrdkafka