KIP-66 was added in Apache Kafka 0.10.2 and brought new functionality called Single Message Transforms (SMT). Using SMT you can modify the data and its characteristics as it passes through Kafka Connect pipeline, without needing additional stream processors. For things like manipulating fields, changing topic names, conditionally dropping messages, and more, SMT are a perfect solution. If you get to things like aggregation, joining streams, and lookups then SMT may not be the best for you and you should head over to Kafka Streams or ksqlDB instead.
Read more: Kafka Connect - Deep Dive into Single Message Transforms